互联网+时代的传播变革
- Author
- 李本乾
- Publisher
- 上海交通大学出版社
- Price
- 14.99
- Status
- Completed
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Summary
全书收录了25篇论文。从主题角度来看，这些论文大体涉及五大主题领域，大数据时代的传播理论与方法、社交媒体与政治参与、社交媒体与市场营销、传统新闻报道的革新与实践、数字时代的出版与阅读。本书稿的读者对象主要是对新媒体研究感兴趣的研究者、实践者和学习者。
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